Founder's granddaughter takes helm at Elliott's
Elliott's Hardware has seen some changes over the last six decades. The coming weeks and months will bring several more.
The Texas-based three-store hardware chain with locations in Plano, Dallas and Mesquite is under new ownership in the form of the Central Network Retail Group (CNRG). In addition to a shift from Do it Best to Orgill as a primary distributor, the move will bring Andrea Spencer -- granddaughter of Elliot's founder Jerre Elliott -- to head the business.
"It's about enhancing and expanding our brand," Spencer told Home Channel News. "Joining CNRG ensures a bright future for Elliott's Hardware. Once our operations are fully integrated into CNRG, we'll be looking for growth opportunities in the Dallas/Fort Worth area."
Elliott's former president and CEO Kyle Walters is no longer with the company. More noticeable to the customer will be physical changes, including a major overhaul of the flagship Plano location, expected to be completed in mid-March.
"We're expanding almost every department, and re-entering categories we'd dropped over the years. Grills, outdoor living, and ‘Hardware Plus’ -- our custom hardware and plumbing showroom -- are getting major facelifts," Spencer said. "Our team is excited about the changes."
Elliott's was a national media story in 2009, when President George Bush responded to a store advertisement directed at him and visited the store after his term in the Oval Office ended.
CNRG currently operates 24 home center and hardware stores in Mississippi, Louisiana, Tennessee, Alabama and Texas. The group said it is creating a multi-format, multi-brand operating company through strategic partnerships and acquisitions. The brands include Home Hardware Center, Morrison Terrebonne Lumber Center, NFL Home Center and now Elliott's.