Sherwin-Williams hires new ad agency
Sherwin-Williams Paint and Sundries Brands has selected Marcus Thomas to manage digital agency of record responsibilities for its Dutch Boy, Purdy, Krylon and Pratt & Lambert brands.
The group of brands opened a competition for the business in the fourth quarter of 2012. Marcus Thomas was selected from a group of five agencies in competition for the business.
Diversified Brands’ director of brand marketing Patricia Macko said Marcus Thomas demonstrates a deep understanding of the home improvement and professional decorator category. “Marcus Thomas’ ideas for new mobile and social programs proved to be outstanding, and we're looking forward to working with them as we leverage new engagement points with our consumers and professional customers,” Macko said.