Simonton boosts training

Columbus, Ohio-based Simonton Windows, vinyl window and patio door industry manufacturer, now offers a free Master Consultant Sales Training course designed to strengthen in-home selling skills for remodelers and contractors.

"This full-day course brings valuable tools and skills to anyone conducting in-home sales presentations to consumers," said Doug DeLuca, national trainer with Simonton Windows. "We'll include a variety of role-playing customer scenarios, plus share walk-away materials that can have immediate positive impact for helping a contractor grow his or her business." 

The in-depth course covers the topics of:

• Understanding Customer Buying Behaviors

• Best Practices for Lead Generation

• Overcoming Customer Objections

• How to Close the Sale

• Asking for Referrals and Testimonials

• Selling Features and Benefits of Windows

"Once a remodeler or contractor has completed this sales training, they can identify themselves as a Simonton Windows Master Consultant," said DeLuca. "We will supply a tool kit of walk-away materials to each participating that includes customizable marketing materials, best practices documents, worksheet templates and a completion certification for them to use to help market their advanced level of in-home selling knowledge."

Sponsored by Simonton ProNetwork, Master Consultant Sales Training classes are scheduled throughout the United States.