Stat Flash: Caulk in the home channel
The NPD Group research breaks down the distribution of caulk/sealant, glue and adhesives by distribution channel.
In 2010, the hardware/home center/department store channel dominated with 75.9% of dollar share (blue). The mass merchant/warehouse club channel (green) accounted for 12.6% of spending. Specialty retailers (yellow) captured 9.0% of dollar share. Other (dark blue) captured 2.9%.
Unit share presented similar breakdowns, with low-price mass retailers increasing the most compared with dollar share.
Source: The NPD Group Inc./Consumer Tracking Service