Survey of pros shows big-box prominence

According to a quarterly survey of tens of thousands of home improvement professionals, more than 60% of pros shop at big boxes.

The survey, the TraQline PRO report from The Stevenson Co., also found pros -- including general contractors, painters, plumbers and landscapers -- are motivated by competitive prices when buying home improvement materials.

The TraQline PRO findings include:

• Competitive prices drive the majority (40%) of home improvement professionals’ buying habits, while 33% are influenced by product quality;

• Only 7% of home improvement professionals shop online, with the majority visiting the Web to compare prices, conduct basic product research and compare product features; 

• Fourteen percent of landscapers choose Stihl outdoor products; and

• Among general contractors, DeWalt remains the No. 1 brand in portable power tools with 29% market share.

“Big-box retailers fare well among home improvement professionals, w