Every day, dismissive objections to new ideas or solutions to old problems dampen morale and hurt productivity. Because they are lightweight objections, they often don’t seem important. But they can thwart the journey to the next big idea.
The next time you have an idea politely waved off because “There isn’t any time” or “We have bigger problems,” don’t back down. Deploy the 3-G strategy to put lightweight objections in their place. Using facts and statistics: