Content about Another

April 10, 2014

Orlando, Fla. -- Here at the 2014 Home Improvement Research Institute (HIRI) Spring Conference, Sarah Catlett, VP of The Futures Company, took a high-level, continental look at consumer marketing.

Catlett kicked off the HIRI conference with a quick look at Target's disappointing venture into Canada. The Minnesota-based retailer's efforts to change the way Canadians shop has fallen short, she said, partly because the company missed consumer and cultural cues. 

July 13, 2008

The worst flooding in the Midwest in 15 years has left communities across several states...