Content about Football

December 6, 2011

It was certainly a risk, but third-generation dealer David Goldberg knew he had to do something about declining sales in his Bethesda, Md., hardware store, according to an article in the Washington Post. After visiting a trade show in Germany in 2008 and buying a luxurious sink, Goldberg installed it in Union Hardware and watched his customers’ reactions.

October 17, 2011

Denver -- The air was thick with sports metaphors during Ace Hardware's General Session of the 2011 Denver Fall Convention & Exhibits. 

Ace's top marketing and merchandising executives mixed retail strategies with quotes from Knute Rockne and Vince Lombardi during a presentation in which they described the top 10 plays for winning at retail. The session even included half-time highlights of power tools and football touchdowns.