The Unified Hardwood Promotion (UHP), a newly formed coalition of hardwood industry executives, has launched a campaign to create awareness and promote the use of American hardwoods for home and building products.
“This unique effort combines the best practices of more than 20 hardwood trade associations and leading product manufacturers who have come together with the common goal of inspiring increased usage of American hardwoods in products from cabinetry to furniture to flooring,” said Terry Brennan of Baillie Lumber, chairman of the UHP.