Content about Product Release

August 29, 2012
Paint and primer in one

The mixing of paint and primer together, in the same can, has swept through the coatings industry like no other innovation. Almost every manufacturer and retailer has added a version of this product to its assortment, although some have done so reluctantly. Within the paint industry, many dismiss paint-and-primer combos as a marketing ploy that raises the price of a gallon of paint. Others say it can save time and money and has a rightful place as a consumer option.

August 21, 2012
Green flooring adhesive offers versatility

Norfolk, Neb.-based MP Global Products, a manufacturer of fiber acoustic underlayments, introduced VersaStick premium "green" pressure sensitive flooring adhesive.

The no-VOC product works with luxury vinyl tile/plank and multi-ply engineered plank hardwood flooring over approved substrates.

April 13, 2012
Kleer offers comprehensive fastening solution

Kleer Lumber, Inc., a manufacturer of extruded free foam cellular PVC building products, introduced KLEER Fasteners, the first comprehensive hidden fastening solution for cellular PVC trim and decking products.  Engineered to provide long-term performance, KLEER Fasteners are backed by a lifetime warranty and offer a lifetime of beauty for projects built with Kleer Decking and Kleer PVC Trim products.

April 12, 2012
Bona US introduces spot cleaner

Aurora, Colo.-based Bona US, the hardwood-floor-care company, launched Bona Hardwood Floor Spot Cleaner designed to handle tough messes made by pets.

“Leaving pet soils on floors for an extended period of time may damage the finish of hardwood floors,” said Chad Nordhagen, director of marketing for Bona US. “Our innovative research team developed Bona Hardwood Floor Sot Cleaner to address this issue.”

April 6, 2012
National Nail Corp. introduces CAMO Exterior Screws

National Nail Corp. is expanding its CAMO brand to include CAMO Exterior Screws comprised of Premium Deck, Structural, Composite/Capstock and Stainless screws.

“From the beginning, our plan has been to offer the market a complete line of deck fasteners from a brand the industry identifies with,” said Scott Baker, President and CEO at National Nail Corp. “The expansion of our industry leading CAMO Fasteners brand to include one of the most complete offerings of deck fasteners is consistent with this plan.” 

March 29, 2012
GAF unveils QuickSpecs app

Roofing manufacturer GAF has introduced a new app called GAF QuickSpecs available through gaf.com or mspecs.gaf.com. The new app offers users access to product information and documents. 

December 9, 2011
New line of home cleaning products hits Best Buy shelves

Whirlpool is launching Affresh Cleaners, a new line of advanced home cleaning products now available at Best Buy stores nationwide.

"Keeping the kitchen clean has historically been a big chore, so we designed the new line of Affresh Cleaners to combat everyday spills and residue while making cleaning simple," said Wendeline Ortiz, brand manager of Affresh Cleaners.

The new line includes:

October 24, 2011
Lowe's launches MyLowes Web tool

Mooresville, N.C.-based Lowe's launched its MyLowes Web-based tool, its digital effort to help consumers maintain, manage and dream about home improvement.

October 3, 2011
ECi Software unveils CXintelligence product

Fort Worth, Texas-based eCommerce Industries, Inc. (ECi) introduced CXintelligence, a new on-demand customer intelligence solution from ECi Acsellerate.

CXi is designed to help independent businesses effectively compete and win new accounts by allowing specific end users to access their purchase information through interactive dashboards and detailed reports.

August 31, 2011
A new dimension to marketing


Across the country, and across a broad spectrum of industries, advertisements sporting mobile bar codes are becoming an increasingly familiar sight. QR codes — quick response codes — are the most common of a few types of bar codes that consumers can scan using a pre-downloaded smartphone app. The bar codes may appear on anything from posters to packaging to catalogs and, when scanned, lead consumers to a specific set of information, often through a mobile website.

June 3, 2011
American Standard adds fun and safety to bath time

For some children -- and by extension, their parents -- bath time is a chore. American Standard's new FunBath tub conversion is designed to make bath time more enjoyable.

This bath conversion kit fits over an existing standard 60-inch bathtub to make bath time safer, more comfortable and even uses less water.

May 18, 2011
DieHard enters alkaline battery arena

Columbus, Ohio-based Dorcy, a flashlight and battery manufacturer, is introducing DieHard branded alkaline batteries to the market. 

The DieHard brand on an alkaline battery was on display at the National Hardware Show in Las Vegas. 

"It's a natural," said Dorcy president and CEO Tom Beckett. "The DieHard brand has enormous goodwill, and this launch is a natural addition to our core business."

DieHard is a brand owned by Hoffman Estates, Ill.-based Sears Holdings. Dorcy is a longtime supplier of flashlights to Sears.

 

May 16, 2011
Philips unveils EnduraLED A21 17-watt bulb

Philips Electronics will unveil the Philips EnduraLED A21 17-watt light bulb today at the Lightfair International trade show.

Designed to replace a 75-watt incandescent bulb, while reducing energy consumption by 80% and lasting 25 times longer, the Philips EnduraLED A21 17-watt marks another important milestone in LED lighting technology for everyday use, the company said.

May 16, 2011
Temple-Inland unveils GreenGlass Tile Backer

Diboll, Texas-based Temple-Inland expanded its GreenGlass family of products to include a tile backer.

GreenGlass features a built-in, moisture-blocking acrylic coating that resists water penetration through its surface, plus a water-resistant gypsum core formulated to include the TemShield Mold Protection System. Faced on both sides with naturally mold- and moisture-resistant fiberglass mats, this combination has been shown to be highly mold-resistant in tests.

April 21, 2011
Kleer Lumber introduces Kleer Decking

Westfield, Mass.-based Kleer Lumber, manufacturer of extruded free foam cellular PVC building products, has introduced Kleer Decking, a seven-color array of PVC decking that has the natural look of wood and features cap stock technology on every deck board within the line.

Kleer Decking is packaged in smaller 48 piece units in lengths of 12 ft., 16 ft. and 20 ft. Fascia boards are available in 24-piece bundles of 12-ft. lengths in the five solid colors. 

January 13, 2011
Behr releases new mobile color matching application

Santa Ana, Calif.-based Behr Process Corp. unveiled its new ColorSmart by Behr Mobile application, offering consumers an on-the-go platform to find the perfect colors for home decorating projects.

The new color matching application offers the capability to decorate a room image digitally with touch-and-tap technology and preview color on walls, trim and accents.

October 1, 2008
USGBC and Island Press launch ‘green’ book club

GreenWorks, created for USGBC members, will offer a selection of featured books each month, while...

October 21, 2007
Power tool makeover

The industry’s manufacturers are offering retailers the opportunity to build their power tool assortments around...